BlogHer’12: What I Learned About iPhoneograpy, Design Bloggers, and Book Publishing

by Dagmar Bleasdale on August 10, 2012

Dagmar Bleasdale at BlogHer'12

I already blogged about the fun-filled day I had in NYC the day before BlogHer’12. And here is a recap of Day 2:

As you can see, I was wearing dress #3 — it ended up being my favorite of my four new dresses.

blogger crowd at BlogHer'12

BlogHer'12After a nice breakfast next to Stephanie Azzarone from Child’s Play…

BlogHer'12 breakfast…I attended my first session: iPhoneography. Boy, did I learn a lot about the many photo editing apps that are available for the iPhone! And I also learned more about how to use Instagram. You can follow my Instagram feed here.

The one app that all the panelists love the most is Snapseed. Can’t wait to try it.

BlogHer'12  iPhoneography sessionThe second session I attended was Style and Design Bloggers Share Their Trade Secrets. Since I am going to blog about home decorating and thrifting even more in the future on Dagmar’s momsense, I was thrilled to see Rhoda Vickers on the panel.

Style and Design Bloggers session at BlogHer'12

She writes Southern Hospitality, one of the interior design/lifestyle blogs that inspire me to go more into that direction with my blog.

One of her tips was to use the free photo editing software Photoscape, and she especially likes that it lets you add your signatures on your pictures in batches. I tried that for the first time tonight and it worked okay, but I want to learn to do it much faster.

Style and Design Bloggers session at BlogHer'12

I missed Martha Stewart speaking during lunch because Don needed me to help him with something over the phone, but since she lives in the same town and I’ve met here before, I didn’t feel like I missed out on too much. I did make a point to go by her booth of her stationary items, though, because I love stationary (I’m a bit obsessed) and especially hers.

I also missed President Obama’s video address. Yep, the president thinks women bloggers are highly influential and took time to say hello. We knew that, but it’s nice to have the President think that as well :) Here is his whole speech.

Then it was time for the last session of the day. Since I want to write a book about my first two years of motherhood that I haven’t covered on my blog (why was I determined to have an unmedicated birth, etc.), I decided that attending the session Bootstrapping Your Book Promotion would be a good idea.

session at BlogHer'12

All the bloggers on the panel agreed that you shouldn’t think you’ll make money with writing a book and that the payoff will most likely be other opportunities you will get because of being a published author.

Another tip: don’t hire a publicist — instead get media training and learn how to speak well on TV, and learn how to make relationships with media people for the promotion of your book.

After the third session I had to hurry to get on the bus that picked a group of us up for the next Momtrends event. We were driven to FAO Schwartz for a fun Zutano and Project Nursery event.

Momtrends Zutano event

Momtrends Zutano event

Noting her accent, I spoke with Zutano’s founder Uli Belenky, and sure enough she also is originally from Germany.

By the time I got back to the hotel, I just wanted to eat something, work some more on optimizing my blog categories, and go to bed.

I grabbed a coffee and muffin at Starbucks and avoided the parties, glad to have some time by myself in the hotel room. I knew the next day would be a long one again, filled with sessions and a Lands’ End event, plus my trip home with my suitcase plus all the swag. I was a bit worried how I would get all that on the train.

Check back for my post about the third day at BlogHer! It includes Katie Couric, professional makeup, and I might just put up a very silly picture of myself that I took while waiting for the train.

Little Pima 100% pima cotton baby clothingIf you haven’t yet, check out my BlogHer sponsor this year: Little Pima! They carry beautiful pima cotton baby layettes, super-softest blankets, embroidered onesies, and newborn baby gowns.

Work with Little Pima! If you are a blogger and want to review Little Pima clothing or run a giveaway of their high-quality items, please contact

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{ 7 comments… read them below or add one }

amy August 22, 2012 at 9:03 AM

Sounds like you had a lot of fun. One day I really hope to maybe go to Blogher. I’m so jealous, and great pictures too by the way. Definitely going to check out Photoscape.


Jackie August 22, 2012 at 8:35 AM

This was helpful! I think that this is the first recap type post that I’ve read that actually had links and useful information in it!

Thank you!


Dagmar August 22, 2012 at 12:52 PM

I’m so glad it was helpful to you!! Thanks for letting me know :)


frelle August 10, 2012 at 7:12 PM

Good to see you, briefly, at BlogHer, and thanks so much for telling me about Snapseed and Photoscape, going to check those out!


Dagmar August 10, 2012 at 7:38 PM

Wonderful to see you, and thanks for helping me with directions several times :) Let me know how you like those programs, and good luck with growing your blog.


Rhoda @ Southern Hospitality August 10, 2012 at 12:52 PM

I’m so glad we connected, it was so great to meet you and I know you’re going to have fun moving towards decor blogging too. It has been such a fun journey for me and I have loved all the relationships I’ve formed through blogging. It’s just amazing!!


Lorette Lavine August 10, 2012 at 11:54 AM

This was great…since I was not able to attend this meeting, thanks Dagmar.
Will be looking for the third day post!


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